Content and copywriting – Page 2 – Australian Writers' Centre

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Changing careers and landing a coveted role in publishing

Courses taken at AWC:
Creative Writing Stage 1
Freelance Writing Stage 1
Grammar and Punctuation Essentials
History, Mystery and Magic

Deadlines. Celebrities. Breaking stories. And a growing audience of women who are clamouring for more digital content. That’s the world of Avi Vince, Managing Editor of iVillage Australia, which is part of the Mamamia Women’s Network. Both iVillage and its sister site Mamamia have carved a firm niche in the Australian publishing landscape, driven by magazine-turned-digital-publishing supremo, Mia Freedman.

3 October 2015

Content and copywriting

How successful copywriting students make money from copywriting

You may have heard the expression: “Success leaves clues.” Well, what that means is: find someone who is successful at what you want to do, and copy them. It’s as simple as that. If you’re interested in becoming a highly paid copywriter, but don’t want to waste time and energy

20 September 2015

Content and copywriting

How to write headlines that work

Do you write words that sell? Or are you in a business where you need to get the attention of your target audience? Perhaps you’re writing brochures or advertisements. Well, you probably also know that advertising is expensive. So how do you make small space advertising work for you? The

28 August 2015

Content and copywriting

Have a late paying client? Get your copywriting invoices paid now.

As a freelance copywriter you get to do what you love: write. And it’s easy to ignore the other part of being a freelancer: getting paid (arguably as important as the ‘writing’ component!) You’d think the hard part is over, right? You found your client, worked closely with them and produced

20 August 2015

Content and copywriting

The importance of a good copywriting quote.

When you start out as a copywriter it seems pretty simple. Get some clients, write some ace copy – get paid! And seriously, who doesn’t want to write for a living? But sooner or later you’re going to come across the dreaded “quote creep”. This is where your definition of the work and

13 August 2015

Content and copywriting

Are you hopeless at working from home? Try these 5 solutions.

This post is by Sue White, successful freelance writer and Australian Writers’ Centre presenter. This last fortnight at least half a dozen friends – mostly of the journo and/or blogger variety – have complained to me about their absolute lack of ability to work effectively from home. One friend started

17 July 2015

Content and copywriting

Bernadette Schwerdt on copywriting

So you want to be a copywriter? You’ve heard that this is one of the most lucrative options you can have as a writer. But what does it really entail – and do you have what it takes to be successful? Our weekly top-rating podcast So you want to be

10 April 2015

Content and copywriting

Have you considered these freelance writing revenue streams?

Valerie Khoo and Allison Tait ran a masterclass at this year’s Storyology conference, run by The Walkley Foundation. Called “Turn Your Passion into Productivity and Profit”, they spoke to a packed room about finding new opportunities in the world of freelancing writing. “Many freelancers complain that editorial pages are shrinking,

5 January 2015

Content and copywriting

The rise and rise of branded journalism

While the media landscape is peppered with announcements about print magazine closures, many writers are mourning the loss of opportunities in this space. At the same time, however, we’re also observing a rise in branded journalism opportunities with an increasing number of corporations adding “publishing” to their core activities. So what

3 December 2014

Content and copywriting

Newsmodo founder Rakhal Ebeli is changing the game

The only thing that stays the same is change, right? Founder of Newsmodo, Rakhal Ebeli, would surely agree.

Established in 2012, Newsmodo is an online network that connects freelance writers with clients to work on a range of job opportunities. Rakhal set it up in response to the “rapid dismantling” of the media industry that he saw taking place right before his eyes. Just two years on, Newsmodo has disrupted the industry, with around 14,000 journalists across the globe registered to the service, generating content for newspapers, magazines, publishers, television networks and a growing number of consumer brands.

4 August 2014

Category: Content and copywriting

Changing careers and landing a coveted role in publishing

How successful copywriting students make money from copywriting

How to write headlines that work

Have a late paying client? Get your copywriting invoices paid now.

The importance of a good copywriting quote.

Are you hopeless at working from home? Try these 5 solutions.

Bernadette Schwerdt on copywriting

Have you considered these freelance writing revenue streams?

The rise and rise of branded journalism

Newsmodo founder Rakhal Ebeli is changing the game

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